Gurugram, India → Leeds, UK · Sep 2026
Ankit Jha
I build founder authority on LinkedIn. Founder of The Brand Salt, and incoming MSc Business Analytics & Decision Science at the University of Leeds.
The ledger
Every era of the last three years, and what it posted: opening capital, client wins, the numbers behind them.
Feb – Aug 2023
Business Development Executive , Paytunes
First proper sales seat: B2B for a digital audio ads platform.
Sep 2023 – Feb 2025
Online Marketing Executive , Nurturing Green
Led a 7-person team through a Shark Tank India appearance and a festival campaign.
- Diwali campaign directed end to end
- ₹5L
- On-air investment secured, Shark Tank India
- 1
Sep 2024
Founded The Brand Salt , while still employed
Opening balance, nights and weekends, one client at a time.
- Starting capital
- ₹7,000
Feb 2025 – Jan 2026
Co-Founder, full-time , The Brand Salt
Built the agency from scratch: hiring, client onboarding, finances.
- Clients acquired, incl. international
- 20+
- LinkedIn follower growth, Global Authority Build
- +300%
- Qualified leads in 30 days, same client
- 12
- X impressions, Reach Mastery
- 1.8M
- Increase in inbound leads, same client
- +450%
Jan 2026 – present
Founder , The Brand Salt
A 5-person team running lean on AI automation.
- LinkedIn impressions / week, across clients
- 3–6 lakh
- Client deal closed via LinkedIn positioning
- £90,000
- YouTube followers vs. a 1,500 target
- 22K
- YouTube impressions, same client
- 3.2M
- Meta followers, Founder-Led Scale
- 15K
- Major partnerships closed, same client
- 3
Sep 2026 – Jun 2027
MSc Business Analytics & Decision Science , University of Leeds
Next entry, in progress: adding analytical rigor toward business consulting.